"this gloss has a subtle, heavenly scent that i absolutely adore! it makes my lips so plump and glossy. the plumping effect feels incredibly satisfying. perfect when paired with 'on your collar' lipsticks!"
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from our founder...
“The utmost importance plumping lip gloss has its own, warm vanilla scent and provides the perfect tingle and plump. It’s perfectly clear so it pairs well as a topper of one of our other lip products, or can be worn alone as well.”
- ariana grande
100% of customers said
- the product provided lips with a high-shine, ultra-glossy finish
97% of customers said
- the product provided a silky, smooth feel on lips
*in an independent study of 33 consumers