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lengthening mascara

track 7_true story
  • nourishing
  • lengthening
  • easy removal
a weightless innovation that grips & elongates lashes for full-on definition without the fallout More Details

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free shipping on orders over $50. free returns always — learn more

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free shipping on orders over $50. free returns always — learn more

Description

take lashes to sky-high heights with a jet-black lengthening mascara that lifts, volumizes & separates without flaking. formulated with a nourishing blend of 100% naturally derived bamboo powder, tahitian microalgae & triple fruit extracts, this good-for-lashes essential is free of microplastic, parabens, silicone & mineral oil. the unique molded brush is designed with an equal distribution of bristles to catch and stretch every lash while the tapered tip hits even the hard-to-reach inner corner lashes.

 

awards: 
Allure Best of Beauty Award - best mascara

Tips & Tricks

lengthening mascara tips & tricks
01

for full-on length and lift, start with the wand at the base of your lashes and slowly sweep outward—from root to tip.

02

for flutter-worthy lashes, slowly zig-zag the wand back and forth as you drag it up, coating each lash from root to tip.

Ingredients

6 mL/0.20 fl. oz. / made in usa


Water/Aqua/Eau, Euphorbia Cerifera (Candelilla) Wax/Candelilla Cera/Cire de Candelilla, Acacia Senegal Gum, Synthetic Wax, Glycerin, PVP, Polybutene, Copernicia Cerifera (Carnauba) Wax/Cera Carnauba/Cire de Carnauba, Arginine, Palmitic Acid, Stearic Acid, Glyceryl Stearate, Rhus Verniciflua Peel Wax, Cellulose, Phenoxyethanol, Caprylyl Glycol, Hydroxyethylcellulose, Potassium Sorbate, Ascorbyl Palmitate, Tocopherol, Pentylene Glycol, C10-18 Triglycerides, Pyrus Malus (Apple) Fruit Extract, Tartaric Acid, Citric Acid, Citrus Limon (Lemon) Fruit Extract, Triticum Vulgare (Wheat) Bran Extract, Vitis Vinifera (Grape) Fruit Extract, Plankton Extract, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Sodium Benzoate, Black 2 (CI 77266) [nano].

Wear it with

from our founder...

“I wanted to offer two different mascaras at launch because I feel there are two very different ways to approach lashes: a spidery, natural approach and a more dramatic, smokier approach. The flourishing lengthening mascara is great for the former - its molded brush lengthens the lashes and separates them for a very natural and flirty look.” 


- ariana grande

customer results

97% of customers said 

  • this product was easy to layer and build without clumping 


94% of customers said 

  • the product made lashes look instantly longer and lengthened 
  • the product added additional length and volume to lashes 
  • the product did not flake throughout the day


*in an independent study of 32 consumers

  • vegan

  • cruelty-free

  • paraben-free

  • recyclable

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